This is where our working style as a duo plays a major role. We have a “no explanation” creative policy. If one of us is moved to shoot, the last thing they need to do is stop their momentum and explain the plan or elaborate on what they’re envisioning. Just go. Just shoot. And often, when one of us sees the other working and being moved by something around them, that energy becomes contagious and we team up, grabbing different angles and keeping our direction in sync so images stay consistent. The possibilities start to reveal themselves. But it also gives us breathing room.
But what’s so important about breathing room? People confuse it with break time, but in reality, breathing room allows us to keep momentum flowing. It’s an antidote to dead time, the ultimate mood killer when a team of creatives is eagerly awaiting the next shot and the next look. It’s an antidote to blindly pressing the shutter hoping that lightning will strike and all of a sudden the feeling of floundering while trying to make magic. It allows us to look around with an almost childlike sense of wonder and plan out what we want to do next –– to climb up a steep cliff to get a better take on the view, to try a different lens, to change up the styling. It creates stronger results, images that are more in line with a client’s vision or our own.